Day #16 – You Need To Be Your Own Marketing Manager

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Day #16 – You Need To Be Your Own Marketing Manager

Main Job Tasks and Responsibilities:

  • manage and coordinate all marketing, advertising and staff related activities
  • develop yearly promotional calendar alined with sales goals
  • conduct market research to determine market requirements for existing and future products
  • analysis of customer research, current market conditions and competitor information
  • manage the productivity of the marketing plans and projects
  • monitor and review  all marketing activity and results
  • determine and manage the marketing budget
  • develop an on line strategy
  • create and develop social media strategy
  • create and develop monthly e-news blast
"Donald Trump"

The Apprentice

Have a look at Donald Trumps’ Bio

Please arrange to spend 4 to 8 hours a week on marketing activities that:

  1. Increase the number of times  current customers come into your store.  You pick – once a day, once a week,  once a month, every two months, every three months, and so on… You really get a say here. You can change your customers  shopping  patterns.
  2. An all out  focus on  new people being aware of your store and coming in for a visit. Every business  needs to feed their base with NEW customers.

Remember:  Awareness = Traffic = Sales

Barbara

By | 2016-10-21T10:13:18+00:00 June 15th, 2011|365 Day Makeover, Coaching, Makeover|Comments Off on Day #16 – You Need To Be Your Own Marketing Manager