First Look: Zara unveils pioneering store concept

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Global apparel giant Zara has taken the wraps off its transformed flagship at Westfield Stratford mall in London, debuting a format that revolutionizes the in-store shopping experience.

I read this article with great interest. Hope you do to .The two-story, 48,000-sq.-ft. store feature digital technology that integrates the online and offline shopping experiences, with such features as automated order collection points, self-checkout, interactive mirrors and mobile payment systems.

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