Speaking Engagements

 
 

Retail Makeover I.T. fees are based on the amount of work required by our clients. We provide a free estimate in advance for our services.

Driving Sales By Focusing On The Basics

In these sessions Barbara Crowhurst, North Americas leading Retail Business Coach, will go back to the basics by teaching “The Basic Strategies that Drive Retail Sales“.

Effective Marketing

At the core of this basics strategy is bringing new customers into your store while also increasing the number of times existing customers visit.

Key points Barbara covers: defining your market place, what is your potential customer base, knowing who your competition is, using technology effectively, is the new social media for you, your website and how best to market on line, your customer data base, today’s traditional advertising costs and are they effective, using a POS system, creating a promotional calendar and how to use it.

Having Well Trained Employees

At the core of this basics strategy: Barbara covers, hiring the right attributes, why job descriptions are important , how to keep great staff, what type of staff training is essential, managing your staff for best results.

Updated Store Design and Product Placement

At the core of this basics strategy: Barbara covers what makes good retail store design and why placing products in her retail grid system keep customers in your store longer and buying more.

Strong in Store Sales Focus

At the core of this strategy: Barbara covers your role in the performance of your sales staff, increasing the average sale, what an add on sales program is , why it’s important to you and how it effects your yearly sales targets.

Contact Barbara today to discuss how best to incorporate these core topics into your next event.

Retail Sales Planning

Learn, Review, Adjust and Verify with Barbara Crowhurst

This session is a must to attend for every retailer who wants to increase sales. It’s easy to do and by 20% right off the bat.

Key Takeaways:

You will learn what Financial Reports to look at, how often and what they can tell you about your business. Operational Reports are the backbone of your business; Barbara will show you which ones to track and how to interpret. You will be taken through a step-by-step direction on how to increase sales by using your average sales numbers and teaching your staff to show add-ons and add-ups.  Know about the Pick of The Week? Come and find out! If your not hooked yet, Barbara will teach you how to price your products correctly, gain margins and higher profits.

Contact Barbara today to discuss your event dates.